Título : | Teoría y problemas de la publicidad | Tipo de documento: | texto impreso | Autores: | HOLTJE, Herbert, Autor | Editorial: | Bogotá; McGraw-Hill | Fecha de publicación: | 1980 | Número de páginas: | 181 p. | ISBN/ISSN/DL: | 20116298 | Idioma : | Español (spa) | Materias: | Publicidad
| Palabras clave: | Publicidad - Fundamentos , investigación | Clasificación: | 659.11 / H657t | Resumen: | Por que hacer publicidad , Organización de la publicidad , Publicidad impresa, radio y tv , Investigación publicitaria , Comportamiento del consumidor y motivación , Como encontrar y utilizar un atractivo publicitario , Texto publicitario , Arte publicitario, bocetos y tipografía , impresión y producción , como se crea una campaña publicitaria , Presupuesto publicitario , |
| ![](data:image/jpeg;base64,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) |